Why Earn an MBA in Marketing?
With the increasing demands of a connected and mobile world, companies need people who can deliver their messages to customers. Marketers help organizations stand out,
March 13, 2017
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Impact of Healthcare Mergers and Acquisitions
Healthcare M&A Results in Fewer Hospitals, Ongoing Issues As headlines announce the consolidation of yet another hospital system in America, some experts say the wave
March 13, 2017
Importance of Cyber Security in Retail
Retailers face a tremendous challenge as they process, store and protect their customers’ private information. Financial data, usernames and passwords of retail shoppers are vulnerable
March 13, 2017
In Service Marketing, Focus on Output
In an increasingly digital marketplace, service marketing is fast becoming a vital component of a business’s attempt to differentiate itself from the competition. The goals
March 1, 2017
Good Marketing Includes Handling Recalls Effectively
The adage that no one is perfect extends to large, successful companies that produce some of the world’s most popular brands. All companies that sell
March 1, 2017
The Difference Between Consumer Marketing and Shopper Marketing
Consumer behavior has changed in recent decades to keep pace with developments in technology, media, and access to information. Retail companies have had to adapt
March 1, 2017
Online MBA in Healthcare Management: Learn How to Navigate a Challenging Field
Heart set on a healthcare MBA? This article walks you through the academic aspects of earning the degree. Find out what sets the UT Tyler
February 2, 2017
Why Online MBA Programs Work for Marketing Professionals
Marketing management professionals are benefiting from what experts have called the “democratization of education.” Initial fears about the proliferation of online education have given way
January 6, 2017
The Role of Managed Care in U.S. Healthcare
For a clear understanding of the role of managed care in the United States today, you must first look at the last century. In the
January 6, 2017
How to Be a Great Leader
What Makes a Great Leader? Managers face the daily challenge of leading their teams to success in business. Some days the team achieves those goals,
January 6, 2017
How Strategic HR Management Can Be a Competitive Advantage
Reframing the conversation about HR and talent with more strategic approaches is transforming the overall HR architecture at many companies, with the net result of
December 4, 2016
A Look at Retail Marketing
Students enrolled in a Master of Business Administration in Marketing program study various areas within the discipline, such as brand marketing, product marketing and services
December 4, 2016
Invest in Your Future Online MBA in Healthcare Management
This guide covers completion time, tuition, associated costs, and funding options. Use it to estimate how long you’ll need to complete the program and think
November 14, 2016
What Is the NSA’s Role in Cyber Security?
Cyber security risks are everywhere. We store and transmit most kinds of information (financial, personal, business, political, military, etc.) through cyberspace, creating millions of opportunities
October 18, 2016
Options With the UT Tyler Online MBA Program
In a competitive job market, one of the quickest ways for job candidates to differentiate themselves is to enroll in a quality online MBA program.
October 18, 2016
Continue to Learn as You Work
Successful professionals today can learn a lot from the personal habits of Benjamin Franklin, one of the most successful people in American history. According to
October 18, 2016
3 Keys for Marketing to Millennials
Coined by authors William Strauss and Neil Howe, the term “Millennials” encompasses people born between 1982 and 2003. Millennials have surpassed Baby Boomers as the
October 18, 2016
An MBA in Healthcare Management
Thinking of pursuing a healthcare MBA? This 8-question guide covers a variety of topics, including career opportunities, job outlook, salary information, and financial aid options.
September 9, 2016
What Are Some Trends in Cyber Security?
Most security experts agree that threats to the security of sensitive information are on the rise. Not surprisingly, cyber security is one of the technology
August 25, 2016
Key to Cyber Security: Analyzing Risk
Cyber security entails protecting vulnerable information from threats to steal, corrupt or block the transmission of that information. Whether the information originates from a national
August 25, 2016
Is Retail Vulnerable to Cyber Threats?
An alarming number of data breaches has occurred in the retail industry in recent years, exposing the extent of the industry’s vulnerability to cyber threats.
August 25, 2016
The Increasing Need for Global Management Capability
Succeed as a Global Manager With an Online MBA When companies need someone to give presentations on the differences in international economic growth rates and
August 2, 2016
What Is an MBA in Cyber Security?
Today’s information-based society increasingly needs cyber security professionals. The U.S. Bureau of Labor Statistics projects that the demand for cyber security analysts will rise by
July 11, 2016
How to Make Your Marketing Resume Stand Out
Changing Times, Changing Resumes Most experts agree that Leonardo da Vinci created the first resume in 1482. According to Kyle VanHemert of Gizmodo, da Vinci
July 11, 2016
In Service Marketing, Focus on Results
The transformation from an agricultural and manufacturing society to a service-based one traditionally brings massive growth to developed economies. For many of these developed countries,
June 28, 2016
Importance of Building Brand Loyalty
Writers and analysts have had a great deal to say about brands, from their strengths and weaknesses to the corporate identities behind them. Marketing professionals
June 28, 2016
A Healthcare-Focused MBA for Texans
Build Business Knowledge for Your Role in Healthcare Two UT Tyler alumnae, Michelle Corn and Laura Bailey, say graduating with an MBA in healthcare is
May 26, 2016
What to Look for in an Online MBA Program
When evaluating an online MBA program, students need to consider the school, their career goals and their personal circumstances. For example, many prospective students are
May 6, 2016
Managed Care Critical to a Healthcare Management MBA
A perfect storm of federal legislation, technological developments, consumer demands and rising costs have made the field of managed care more important than ever to
May 6, 2016
What Does Continuous Improvement Really Mean?
Numerous U.S. businesses have adopted the continuous improvement process with great success. Continuous improvement, also known as kaizen, merges Japanese best practices with American business
April 28, 2016
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