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Marketing Management Opportunities in Texas

For generations, Texans have been boasting that “everything is bigger” in the Lone Star State, and over the last several years, as the nation was crawling out of the Great Recession, job growth certainly proved to be stronger in Texas than in the rest of the nation.

Some may think that the downturn in oil prices would have had a negative effect, but in actuality, Houston, the hub of the oil industry, reported adding 23,200 in 2015, despite the drop in the oil market.

These employment numbers reflect the state’s robust economy, and they should put marketing management jobs in Texas high on any savvy job seeker’s list — especially for those who have earned an online Master of Business Administration degree in marketing.

The four major metropolitan areas in Texas each have populations of more than a million people and are home to major corporations. Those areas are Dallas/Fort Worth, Houston, San Antonio and Austin.

You Can Pick Your Industry in Texas

Whether you want to work for an established Fortune 500 company or sign on with a startup that offers promising stock options, you’ll find many companies to choose from. The following are some of the state’s largest companies to give you an idea of the range of opportunities available to professionals who have completed an online MBA in marketing program:

  • Exxon Mobil Corp — more than $400 billion in revenue.
  • AT&T — nearly $130 billion in revenue.
  • Sysco — over $40 billion in revenue.
  • American Airlines — more than $25 billion in revenue.
  • Kimberly-Clark — more than $20 billion in revenue.

Marketing Management Jobs in Texas Startups

If working for a large, legacy corporation isn’t for you, the Austin tech scene may be where you want to look for your next job.

Austin has become one of the major tech centers in the country and in the world. The annual South by Southwest festival, more commonly known as SXSW, epitomizes this. The technology conference at SXSW has been one of the premier tech events and perhaps the biggest of its kind for the last 10 years.

It’s hard to say whether the area’s thriving technology sector is due to the festival, or the festival’s success is due to the area’s thriving technology sector, but in any case, if you want to flex your marketing muscle in an exciting startup, you’ll may find opportunities at companies like these in Austin:

  • Bazaarvoice. This company makes software platforms that curate and display consumer-created content.
  • EyeQ. This company creates interactive displays to help retailers understand their customers better.
  • Square Root. This startup works with car dealerships to help them track inventories and sales.

There are many marketing management jobs in Texas for ambitious professionals, no matter the economic situation of a particular industry.

Learn about the UT Tyler online MBA with a concentration in Marketing program.


Texas job growth outpaces rest of U.S. combined

Houston area adds 23,200 jobs in 2015 despite oil crash

The Largest Companies Headquartered in Texas

Austin’s Retail Tech Scene is Heating Up: Here are 10 Companies to Watch

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